{"id":7520,"date":"2025-03-21T07:16:53","date_gmt":"2025-03-21T07:16:53","guid":{"rendered":"https:\/\/gettingcontacts.com\/?p=7520"},"modified":"2026-04-09T13:36:11","modified_gmt":"2026-04-09T11:36:11","slug":"mesa-redonda-mobile-world-congress-2025","status":"publish","type":"post","link":"https:\/\/gettingcontacts.com\/ca\/2025\/03\/21\/mesa-redonda-mobile-world-congress-2025\/","title":{"rendered":"Taula Rodona Mobile World Congress 2025"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"525\" height=\"207\" src=\"https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/Captura-de-pantalla-2025-03-24-a-las-9.32.20.jpg\" alt=\"\" class=\"wp-image-7589\" style=\"width:566px;height:auto\" srcset=\"https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/Captura-de-pantalla-2025-03-24-a-las-9.32.20.jpg 525w, https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/Captura-de-pantalla-2025-03-24-a-las-9.32.20-300x118.jpg 300w\" sizes=\"(max-width: 525px) 100vw, 525px\" \/><\/figure>\n\n\n\n<p>Barcelona, mar\u00e7 2025: Organitzat per <strong>EAE Business School<\/strong>, aquesta setmana hem participat a la taula rodona <strong>\u201cBarcelona Mobile World Congress 25 Reloaded\u201d<\/strong>. L\u2019acte va reunir, a la Sala Mirador del CCCB \u2014amb vistes de 360\u00ba al teatral capvespre d\u2019un dia pluj\u00f3s a la ciutat comtal\u2014, experts de l\u2019ecosistema tecnol\u00f2gic per analitzar l\u2019impacte del MWC i la seva evoluci\u00f3.<\/p>\n\n\n\n<p>V\u00e0rem comptar amb 4 ponents d&#8217;excepci\u00f3: El professor de m\u00e0rqueting digital i director del m\u00e0ster a EAE Business School, <strong>Eduard Rosicart<\/strong> (organitzador de l\u2019acte), <strong>Eduard Mart\u00edn Lineros<\/strong>, CEO de la Barcelona Mobile World Foundation, <strong>Esther Boneta Boix<\/strong>, experta en <em>start-ups<\/em> de Banc Sabadell, <strong>Laura Gasc\u00f3n<\/strong>, consultora independent en organitzaci\u00f3 i gesti\u00f3, i <strong>Juanjo Villalobos<\/strong>, gerent de Gettingcontacts \u2014qui signa aquesta cr\u00f2nica\u2014 van formar part de la taula com a ponents i moderador.<\/p>\n\n\n\n<p>El debat es va centrar en el paper del <strong>Mobile World Congress<\/strong> com a motor de <em>networking<\/em> econ\u00f2mic, tecnol\u00f2gic i d\u2019innovaci\u00f3 que situa <strong>Barcelona<\/strong> en l\u2019entorn internacional.<\/p>\n\n\n\n<p>Es van repassar les dades clau que confirmen la recuperaci\u00f3 de l\u2019esdeveniment despr\u00e9s de la pand\u00e8mia.<\/p>\n\n\n\n<p>L\u2019any <strong>2022<\/strong> hi van assistir prop de <strong>61.000 persones<\/strong>, amb un impacte econ\u00f2mic de <strong>240 milions d\u2019euros<\/strong>.<br>L\u2019any <strong>2023<\/strong>, l\u2019assist\u00e8ncia va cr\u00e9ixer fins als <strong>88.500 visitants de 202 pa\u00efsos<\/strong>, amb m\u00e9s de <strong>2.400 expositors<\/strong> i un impacte de <strong>461 milions<\/strong>.<br>L\u2019any <strong>2024<\/strong> es van superar els <strong>100.000 assistents<\/strong> i els <strong>500 milions d\u2019euros<\/strong> de retorn econ\u00f2mic.<\/p>\n\n\n\n<p>A l\u2019edici\u00f3 de <strong>2025<\/strong>, el congr\u00e9s ha arribat als <strong>109.000 visitants<\/strong> i un impacte estimat d\u2019entre <strong>540 i 550 milions d\u2019euros<\/strong>, xifres que supera el r\u00e8cord de <strong>2019<\/strong> i marquen un nou m\u00e0xim hist\u00f2ric de retorn per a la ciutat.<\/p>\n\n\n\n<p>A m\u00e9s del balan\u00e7 num\u00e8ric, es van abordar els <strong>nous models de negoci<\/strong> que estan emergint al voltant de l\u2019esdeveniment.<\/p>\n\n\n\n<p>Un dels eixos centrals de la conversa va ser la creixent pres\u00e8ncia de la <strong>intel\u00b7lig\u00e8ncia artificial aplicada<\/strong>, present en nombrosos expositors, solucions i serveis.<\/p>\n\n\n\n<p>El <strong>MWC<\/strong> es posiciona aix\u00ed com un <strong>hub internacional<\/strong> no nom\u00e9s de connectivitat, sin\u00f3 tamb\u00e9 de transformaci\u00f3 digital i col\u00b7laboraci\u00f3 empresarial.<\/p>\n\n\n\n<p>Barcelona, un cop m\u00e9s, referma el seu paper com a capital europea de la tecnologia i la innovaci\u00f3. La taula rodona va oferir una reflexi\u00f3 cr\u00edtica i estrat\u00e8gica sobre el futur del sector, amb una mirada global i multidisciplin\u00e0ria.<\/p>\n\n\n\n<p>L\u2019organitzaci\u00f3 d\u2019<strong>EAE Business School<\/strong> va permetre un espai de debat rigor\u00f3s i enriquidor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-07-at-7.29.03-AM-1-1-1024x768.jpeg\" alt=\"\" class=\"wp-image-7541\" srcset=\"https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-07-at-7.29.03-AM-1-1-1024x768.jpeg 1024w, https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-07-at-7.29.03-AM-1-1-300x225.jpeg 300w, https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-07-at-7.29.03-AM-1-1.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Barcelona, mar\u00e7 2025: Organitzat per EAE Business School, aquesta setmana hem participat a la taula rodona \u201cBarcelona Mobile World Congress 25 Reloaded\u201d. L\u2019acte va reunir, a la Sala Mirador del CCCB \u2014amb vistes de 360\u00ba al teatral capvespre d\u2019un dia pluj\u00f3s a la ciutat comtal\u2014, experts de l\u2019ecosistema tecnol\u00f2gic per analitzar l\u2019impacte del MWC i &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/gettingcontacts.com\/ca\/2025\/03\/21\/mesa-redonda-mobile-world-congress-2025\/\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;Taula Rodona Mobile World Congress 2025&#8221;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":7533,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[144],"tags":[],"class_list":["post-7520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies"],"acf":[],"featured_media_urls":{"thumbnail":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-150x150.jpeg",150,150,true],"medium":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-291x300.jpeg",291,300,true],"medium_large":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM.jpeg",768,791,false],"large":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-994x1024.jpeg",950,979,true],"1536x1536":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-1491x1536.jpeg",1491,1536,true],"2048x2048":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM.jpeg",1553,1600,false],"inspiro-featured-image":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM.jpeg",1553,1600,false],"inspiro-loop":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-950x320.jpeg",950,320,true],"inspiro-loop@2x":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-1553x640.jpeg",1553,640,true],"portfolio_item-thumbnail":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-600x400.jpeg",600,400,true],"portfolio_item-thumbnail@2x":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-1200x800.jpeg",1200,800,true],"portfolio_item-masonry":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-600x618.jpeg",600,618,true],"portfolio_item-masonry@2x":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-1200x1236.jpeg",1200,1236,true],"portfolio_item-thumbnail_cinema":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-800x335.jpeg",800,335,true],"portfolio_item-thumbnail_portrait":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-600x900.jpeg",600,900,true],"portfolio_item-thumbnail_portrait@2x":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-1200x1600.jpeg",1200,1600,true],"portfolio_item-thumbnail_square":["https:\/\/gettingcontacts.com\/wp-content\/uploads\/2025\/03\/WhatsApp-Image-2025-03-23-at-8.27.36-AM-800x800.jpeg",800,800,true]},"_links":{"self":[{"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/posts\/7520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/comments?post=7520"}],"version-history":[{"count":4,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/posts\/7520\/revisions"}],"predecessor-version":[{"id":7592,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/posts\/7520\/revisions\/7592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/media\/7533"}],"wp:attachment":[{"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/media?parent=7520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/categories?post=7520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gettingcontacts.com\/ca\/wp-json\/wp\/v2\/tags?post=7520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}